{"id":182228,"date":"2026-02-19T10:33:57","date_gmt":"2026-02-19T09:33:57","guid":{"rendered":"https:\/\/magic-spa.com\/?p=182228"},"modified":"2026-08-26T15:53:44","modified_gmt":"2026-08-26T13:53:44","slug":"industrially-compostable-certified-saps","status":"publish","type":"post","link":"https:\/\/magic-spa.com\/en\/industrially-compostable-certified-saps\/","title":{"rendered":"SAPs certified for industrial composting: designing the absorbent core between European regulation and performance requirements"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_column_text css=&#8221;&#8221;]The feminine hygiene market is undergoing a change in the materials it uses.<\/p>\n<p>Not because of a trend, but because of a combination of <span style=\"color: #92b843;\"><strong>regulatory pressure, ESG requirements from the retailers,<\/strong><\/span> and <span style=\"color: #92b843;\"><strong>demand for differentiated products<\/strong><\/span>.<\/p>\n<p>At the centre of this change is <span style=\"color: #92b843;\"><strong>SAP &#8211; superabsorbent polymer<\/strong><\/span> &#8211; the component that determines the performance of the absorbent core and that is now part of <span style=\"color: #92b843;\"><strong>a transition from fossil-based sodium polyacrylate <\/strong><\/span>to\u00a0<strong style=\"color: #92b843;\">SAPs c<\/strong><strong style=\"color: #92b843;\">ertified for industrial composting.<\/strong><\/p>\n<p>For those designing absorbent cores, this means assessing alternatives with the same level of\u00a0the same level of attention that, until recently, was focused mainly on technical performance.[\/vc_column_text][vc_empty_space height=&#8221;12px&#8221;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h4><span style=\"color: #92b843;\"><strong>Market figures: volumes that\u00a0<\/strong><strong>increase the impact of material choices<\/strong><\/span><\/h4>\n<p>[\/vc_column_text][vc_column_text css=&#8221;&#8221;]The global feminine hygiene market was valued at <span style=\"color: #92b843;\"><strong>USD 45.56 billion in 2025<\/strong><\/span> and is projected to reach <span style=\"color: #92b843;\"><strong>USD 85.81 billion by 2034<\/strong><\/span>.<\/p>\n<p>Europe currently accounts for approximately USD 11.89 billion, with Western European consumers averaging more than <span style=\"color: #92b843;\"><strong>380 units per person per year<\/strong><\/span> in the 10\u201354 age group.<\/p>\n<p>At these consumption levels, even a relatively <span style=\"color: #92b843;\"><strong>small change in core material can become relevant in supply-chain environmental assessments<\/strong><\/span> and can result in noticeable differences in the characteristics of the finished product.[\/vc_column_text][vc_empty_space height=&#8221;12px&#8221;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h4><span style=\"color: #92b843;\"><strong>The regulatory framework: plastic labeling is already a reality<\/strong><\/span><\/h4>\n<p>[\/vc_column_text][vc_column_text css=&#8221;&#8221;]Since July 3, 2021, <span style=\"color: #92b843;\"><strong>Directive (EU) 2019\/904<\/strong><\/span> &#8211; the so-called SUP Directive &#8211; has required that the<span style=\"color: #92b843;\"><strong> presence of plastic be indicated<\/strong> <strong>on the labelling of single-use products<\/strong><\/span>, including sanitary pads and tampons.<br \/>\nThe presence of sodium polyacrylate is no longer merely internal technical information, but something visible to consumers.<\/p>\n<p>At the same time, leading European retailers and distributors are incorporating environmental criteria into their supplier qualification processes, driven by the Green Deal and the Circular Economy Action Plan.<br \/>\nFor manufacturers supplying private-label products or relying on structured large-scale retail channels, <span style=\"color: #92b843;\"><strong>ESG requirements are no longer optional.<\/strong><\/span><\/p>\n<p>On the demand side, more than 20,000 respondents across 31 countries indicate an average <span style=\"color: #92b843;\"><strong>willingness to pay 9.7% more<\/strong><\/span> <span style=\"color: #92b843;\"><strong>for products accompanied by verifiable environmental information<\/strong><\/span>, and that is not an insignificant margin.[\/vc_column_text][vc_empty_space height=&#8221;12px&#8221;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h4><span style=\"color: #92b843;\"><strong>Traditional SAP vs. compostable SAP: a technical comparison<\/strong><\/span><\/h4>\n<p>[\/vc_column_text][vc_column_text css=&#8221;&#8221;]<strong><span style=\"color: #92b843;\">Sodium polyacrylate<\/span> <\/strong>is the industry-standard SAP for well-established technical reasons: high absorbency, gel stability over time and compatibility with high-speed production lines.<\/p>\n<p>Its structural limitations are equally well known: <span style=\"color: #92b843;\"><strong>its petrochemical origin<\/strong><\/span>, and <span style=\"color: #92b843;\"><strong>end-of-life carachteristics production,\u00a0<\/strong><\/span>which need to be assessed within the specific application and LCA context.<\/p>\n<p><strong><span style=\"color: #92b843;\">Next-generation compostable SAPs<\/span> <\/strong>are evaluated against the same parameters with a clear objective: to provide <strong><span style=\"color: #92b843;\">comparable performance<\/span><\/strong> without compromising <strong><span style=\"color: #92b843;\">industrial processability <\/span><\/strong>and to allow, where covered by certification, <strong><span style=\"color: #92b843;\">treatment through industrial composting<\/span><\/strong> under the conditions the conditions specified by that certification.<\/p>\n<p>Three variables need to be verified during qualification :<\/p>\n<ul>\n<li><strong><span style=\"color: #92b843;\">absorption and retention under pressure<\/span><\/strong>, comparable to market standards<\/li>\n<li><span style=\"color: #92b843;\"><strong>process stability:<\/strong><\/span> material behavior on high-speed production lines<\/li>\n<li><span style=\"color: #92b843;\"><strong>verifiable compostability certification,<\/strong><\/span> based on a <span style=\"color: #92b843;\"><strong>recognized standard<\/strong><\/span> and supported by <span style=\"color: #92b843;\"><strong>third-party validation<\/strong><\/span><\/li>\n<\/ul>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;12px&#8221;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h4><span style=\"color: #92b843;\"><strong>Spongel: specifications and operational implications<\/strong><\/span><\/h4>\n<p>[\/vc_column_text][vc_column_text css=&#8221;&#8221;]<a href=\"https:\/\/magic-spa.com\/en\/spongel\/\">Spongel<\/a> is a <span style=\"color: #92b843;\"><strong>SAP<\/strong><\/span>\u00a0<span style=\"color: #92b843;\"><strong>certified OK Compost Industrial <\/strong><\/span><span style=\"color: #92b843;\"><strong>developed and patented by Magic.<\/strong><\/span><\/p>\n<p>It was designed to integrate into existing production processes <span style=\"color: #92b843;\"><strong>without requiring structural modifications to the lines<\/strong><\/span>, while maintaining high absorption capacity.<\/p>\n<p>For manufacturers of hygiene products, adopting Spongel opens up three concrete operational directions:<\/p>\n<ul>\n<li>development of product lines incorporating materials certified for industrial composting, with <strong><span style=\"color: #92b843;\">claims supported by the relevant certification <\/span><\/strong>and substantiated for large-scale retailers and international retail groups<\/li>\n<li>simpler alignment with European regulatory requirements concerning single-use plastics, using <strong><span style=\"color: #92b843;\">a material that reduces the fossil-based synthetic content within the absorbent core<\/span><\/strong><\/li>\n<li>a documented response to ESG qualification criteria: <strong><span style=\"color: #92b843;\">certification is a technical parameter that can be independently verified<\/span><\/strong>, rather than a statement of intent<\/li>\n<\/ul>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;12px&#8221;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h4><span style=\"color: #92b843;\"><strong>The\u00a0<\/strong><\/span><span style=\"color: #92b843;\"><strong>starting point is the <\/strong><\/span><span style=\"color: #92b843;\"><strong>core<\/strong><\/span><\/h4>\n<p>[\/vc_column_text][vc_column_text css=&#8221;&#8221;]The <strong><span style=\"color: #92b843;\">environmental characteristics<\/span><\/strong> of an absorbent hygiene product cannot be reduced to a single claim: they need to be assessed by considering the <strong><span style=\"color: #92b843;\">materials used,<\/span><\/strong> the <strong><span style=\"color: #92b843;\">certifications available<\/span><\/strong> and the <strong><span style=\"color: #92b843;\">applicable end-of-life conditions.<\/span><\/strong><\/p>\n<p>These are the elements on which an environmental claim can be documented and verified.<\/p>\n<p>For those designing products for this market, evaluating<strong><span style=\"color: #92b843;\"> Spongel means starting from the component that determines performance<\/span><\/strong>,\u00a0a choice with measurable consequences, not merely a marketing decision.[\/vc_column_text][vc_empty_space height=&#8221;26px&#8221;][vc_column_text css=&#8221;&#8221;]<em><strong>Sources:<br \/>\n<\/strong><\/em><em><a href=\"https:\/\/www.fortunebusinessinsights.com\/feminine-hygiene-products-market-103530\" target=\"_blank\" rel=\"noopener\">Fortune Business Insights &#8211; Feminine Hygiene Products Market<\/a><br \/>\n<\/em><em><a href=\"https:\/\/eur-lex.europa.eu\/legal-content\/EN\/TXT\/?uri=CELEX%3A32019L0904\" target=\"_blank\" rel=\"noopener\">Commissione Europea &#8211; Direttiva (UE) 2019\/904 &#8211; Single Use Plastics Directive<\/a><br \/>\n<\/em><a href=\"https:\/\/www.pwc.com\/gx\/en\/issues\/c-suite-insights\/voice-of-the-consumer-survey\/2024.html\" target=\"_blank\" rel=\"noopener\"><em>PwC &#8211; 2024 Voice of the Consumer Survey<\/em><\/a>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>The sanitary pad market is driven by regulations, ESG and distribution demands for more sustainable solutions. Certified compostable SAPs represents a concrete technical response, combining industrial performance, regulatory compliance and manageable end-of-life industrial composting.<\/p>\n","protected":false},"author":3,"featured_media":190591,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[266],"tags":[1002,998,997,1001,278],"class_list":["post-182228","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-products","tag-absorbent-core","tag-absorbent-technology","tag-feminine-absorbent-materials","tag-hygiene-products","tag-spongel-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Certified compostable SAP: regulations, ESG and industrial performance<\/title>\n<meta name=\"description\" content=\"Compostable SAPs provide performance without compromising industrial 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